Getting Employers to Build the Value Proposition for Cycling – Austin

Organization: Movability Austin

Year: 2013

Amount: 25000

Type: Advocacy

Movability Austin will use their grant to conduct research examining how downtown businesses view bicycling as a mode of transportation, their barriers to supporting bicycling, and what factors they care about during design and construction of bicycle facilities. Utilizing the results, the organization will work with a Project Advisory Team made up of local leaders to address business concerns and forge strategies on how to partner with the business community on bicycling issues. Collaboration with their local REI will likely come at the conclusion of the research as they seek to disseminate it and implement its lessons.

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