Renewing support for youth-focused programs

March 31, 2017

Zoe Kircos, director of grants and partnerships

When people ride bikes, great things happen. That’s more than a tagline for us, it’s what we believe and work toward every day. We think bicycling is something most everyone can enjoy, whether on a tag-along, a tandem or a trike, from the back seat of a pedicab or the front seat of your favorite two-wheeler. We want to get people riding early and often.

That’s why PeopleForBikes is proud to continue our support for two great organizations that introduce, encourage and promote bicycling for children and youth: the Safe Routes to School National Partnership (Safe Routes) and the National Interscholastic Cycling Association (NICA).

Safe Routes started as a program operating through PeopleForBikes (back when we were Bikes Belong) and spun off into its own non-profit organization in 2014. They offer technical assistance, resources and expertise to get more children walking and biking, and to build healthy communities for everyone. Again this year, we will sponsor the PeopleForBikes award for bicycling during the Fire Up Your Feet Spring Challenge.

“PeopleForBikes is like family for the Safe Routes to School National Partnership, having supported the start of the organization more than 10 years ago,? said Cass Isidro, Executive Director. ?We thank PeopleForBikes for their continued support and are proud to continue our work together ensuring kids in all communities have the opportunity to safely bike and walk to school.”


Coach Ken Mozak and the San Ramon Valley Mountain Bike Team come together at a NorCal League race.

Our support for NICA is more recent. With 19 Leagues stretching from California to New York, NICA helps teens find their passion in pedaling and proudly touts the achievements of their student athletes nationwide. NICA’s partnership with IMBA, another long-time PeopleForBikes partner, to teach trail stewardship and advocacy to their young riders is just one more reason we will continue our support for a third year.

“We are extremely excited to receive [PeopleForBikes’] support this year and to work closely with them in order to strengthen advocacy efforts towards making cycling more accessible and safer in all American communities,” said Austin McInerny, NICA’s Executive Director.

Getting kids on bikes is something we can all get behind. Join us in applauding these two great organizations that are making this happen every day, all year long.

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